Armani is looking to be the Avatar of the fashion world with its new 3D campaign. Called: 20/20 Speedstyle. Chief Marketing Officer Tom Jarrold feels the advertising technology is in line with the brand’s customer base.
The Good: Originality ina a world that after Avatar likes a lot of 3D.
The Bad: They are using the 3D with the red and blue glasses, a technology from the 90’s.
Post author: Daniel Semper